Privacy Policy

This Privacy Policy explains how and why we collect, use, share and store information, including personal information, when you visit our website and otherwise provide or request information from us.

We do not sell personal information. We collect, use, and share personal information solely to support the provision and marketing of our services, and for other operational and administrative purposes described in more detail below.

Information We Collect

When you visit our website, we collect information from your browser about the pages you visit.

When you fill out a form on our website, we collect information about you (e.g. zip code), which you voluntarily provide in order to receive information or other services.

When you email us, we collect your email contact information, which may be stored in our customer relationship system, which keeps track of the personnel with whom you are communicating, and the marketing or other services in which you have expressed interest. This may be combined with publicly available information, e.g. a LinkedIn profile.

We do not knowingly collect information from anyone under the age of 18, nor do we market our services to them.

Where We Get Personal Information

Directly from you, such as when you fill out an online form or communicate directly with our personnel.

Indirectly from you, when you browse our website.

From our partners, vendors, and credit unions that contract with us.

How We Use Personal Information

The ways we may use the data you provide include:

When We Share Personal Information

In certain circumstances, we may disclose your personal information to third parties involved in the operation of our website, such as web-hosting companies and information technology providers. When required, we obtain written assurances from these third parties that their privacy and security practices meet legal requirements. We may also disclose your personal information to third parties if we sell our business or merge with a third party, or where we otherwise are legally required to disclose your information.

We use third-party service providers to support our marketing efforts. With all website visitors, even those who do not complete any forms, certain information is automatically collected through the use of Google Analytics and similar technologies.  This information helps us administer our services, analyze website usage, and improve users’ experience.

Through Google Analytics, our website collects online identifiers, including cookie identifiers, IP addresses, and device identifiers. Google Analytics collects information and reports website usage statistics. To opt out of being tracked by Google Analytics, visit the Google Analytics Opt-Out Browser Add-on.

Our website also uses cookies, which are small files placed on the hard drive of your computer, to improve operation and functionality.  The cookies we use may include:

Unless you have adjusted your browser settings so that it will refuse cookies, our system will issue cookies when you direct your browser to our website. By using our website, you consent to our use of cookies and the placement of cookies on your device for the purposes described.

Links to Third Parties

Our website may link to third-party sites that we do not control. Our website may link to third parties’ websites or content, including credit unions and social media companies.  Our privacy policy does not address the privacy, security or other practices of these third-party service providers. We do not accept any liability for their policies or the protection of data you provide to third-party sites.

Privacy Practices: Finer Print

The chart below provides additional information about the categories of information we collect, the reason we collect it, and the categories of third parties with whom we may share the information. (Note that we do not necessarily collect all types of information that fall within a certain category).

Category of Personal InformationReason for Collecting and/or SharingCategories of Third PartiesCollected or Disclosed in past 12 months
Common identifiers. This includes a name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, and other similar identifiers.Provision of services; marketing; information security; website management.Parent company; information technology and security providers; marketing services providers.Collected and disclosed
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).This includes, among other things, a name, signature, address, telephone number, passport number, and driver’s license or state identification card number. Note that this category of information overlaps to some extent with the “Common Identifiers” categoryProvision of services; marketing; information security; website management.Parent company; information technology and security providers; marketing services providers.Collected and disclosed
Protected classification characteristics under California or federal law. This includes: Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).Not collectedNot applicableNot applicable
Commercial information.This includes: Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.Not collectedNot applicableNot applicable
Biometric information. Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.Not collectedNot applicableNot applicable
Internet or other similar network activity. Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.Website management and marketingWeb-hosting and marketing support vendorCollected and disclosed
Geolocation data.Physical location or movements.Not collectedNot applicableNot applicable
Sensory data. Audio, electronic, visual, thermal, olfactory, or similar informationNot collectedNot applicableNot applicable
Professional or employment-related information. Current or past job history or performance evaluations.Not collectedNot applicableNot applicable
Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.Not collectedNot applicableNot applicable
Inferences drawn from other personal information. Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudesWebsite management and marketingWeb-hosting and marketing support vendorCollected and disclosed

Choices About Your Data

You can ask us to stop sending you marketing communications. All marketing communications you receive from us contain an opt-out mechanism that will allow you to register or update your marketing preferences. If you no longer wish to receive marketing communications, you may also send an email to [email protected] .

Website visitors can take steps to limit the amount of personal information collected about you. As noted above, website visitors can use various tools in their browsers to limit the amount of information shared with us.

Data Privacy Rights: California residents

Legal Rights for California Consumers

California law gives California consumers certain rights in their personal data:

The right to request disclosure of the personal information collected about you. That includes the categories of information collected about you, the categories of sources from which such information is collected, the purpose for collecting the information, and the specific pieces of information collected about you.

The right to request the deletion of any personal information we have collected from you.

There are various exceptions. For example, we don’t need to delete information needed to complete a transaction, information we need as part of our ongoing relationship with you, or for anti-fraud or data security purposes, among other reasons.

The law states that if we sell your personal information you have the right to opt out of such use of your data. However, we do not sell personal data of consumers, so this provision does not apply here.

In addition, the law states that we may not discriminate against you for exercising the above rights. That means denying goods or services or charging a different price unless such price difference is justified.

You can make a request relating to these issues by emailing us at [email protected]

We will only act on your request if it is “verifiable.” Upon receiving your request, we will contact you to inform you of the procedures to verify your request.

You may make a request to disclose or delete using an “authorized agent.” Please include with your request a signed document stating that the agent is authorized to act on your behalf. We will then respond by providing information as to (i) how you can verify your identity, and (ii) confirm that the agent is authorized to act on your behalf.

Please note that you may make data requests no more than twice in a 12-month period. If you have questions about this process, please contact us at [email protected].

We will try to respond to verifiable requests within 45 days. If we require more time, we will inform you of the reason and extension period in a written response. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the receipt of your request. The response we provide will also explain the reasons we cannot comply with a request, if applicable.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

“Do Not Track” Requests. Our website does not respond to “Do Not Track” requests. As noted above, however, persons using our site may be able to change their browser settings to respond to such requests, and limit the ability of their consumer information to be tracked across websites.

We will not discriminate against you for exercising any of your rights under California law.

Data Security

Further Technologies, LLC secures data through a mix of technical and administrative safeguards, and has policies and procedures designed to promote commercially reasonable security practices in accord with US and international requirements. Nonetheless, the transmission of information via the Internet is not completely secure and we cannot guarantee the security of data sent to us electronically over cellular and wireless networks that we do not control.

Changes to this Privacy Policy

The effective date of this policy is August 1, 2020 and it was last updated on January 16, 2024. It will be reviewed at least annually, and updated in accord with evolving privacy practices and requirements. We encourage you to periodically review this page.  If we make any material changes in the way we collect, use and/or share the personal information that you have provided, we will notify you by posting a notice of the changes in a conspicuous manner on

Contact Information

If you have any questions or comments about this policy, the ways in which we collect and use your information, or your choices and rights regarding such use, please do not hesitate to contact us at:

Email: [email protected]
Postal Address:
Further Technologies, LLC
427 Mendocino Ave, Suite 10, Unit 138
Santa Rosa, CA 95401